AgriBriefing, the organiser of the annual LAMMA trade show, has cancelled the LAMMA 2021 event.

The NEC undercover show had originally been postponed from its traditional early January slot until late May. But AgriBriefing now says the Covid-19 pandemic means the next event will be LAMMA 2022 from 11-12th January 2022 at the NEC.

“The decision was not an easy one,” advises LAMMA event manager Kate Walsh. “We were keen to make it happen in May. But after listening to the concerns of our stakeholders and appreciating how much planning and work goes in to preparing for a show like this, a decision had to be made. As always, the safety of our visitors, exhibitors and staff is our top priority. With the lack of clarity around lockdown restrictions, particularly those related to holding trade exhibitions, it became clear an early decision was imperative.

In the interim, AgriBriefing has launched a digital farm machinery platform, LAMMA365, to keep in touch with industry news.

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